Photo of Jenny Swain

About Jenny Swain

I have been working in the real estate industry since 1991, with a strong focus on the west side of Madison, WI and surrounding communities. I have a degree in Interior Design from UW Madison, which means I can often help my clients envision a property's "hidden potential".
I started my career working for a large local brokerage, then had the amazing opportunity to introduce a budding national franchise to the state of Wisconsin (which is now the biggest real estate company in the world). It has been an incredible experience - building, training and coaching a high-functioning team of real estate experts, within a company known for its high level of customer service and unwavering ethical standards.
Now I own my own small brokerage, and I love being able to get back to working in alignment with my motto "To Us, Business is Personal".  Each of my clients is treated like my ONLY client, and I love getting to know so many wonderful people on a personal level.
My clients appreciate my attention to detail, clear and prompt communication, straightforward approach, accessibility and genuine concern for their bottom line. I enjoy a strong referral-based business, where past clients trust me to take great care of their own family and friends, often for generations!
I schedule time off when I can to spend with my beautiful family, usually on one of Madison's gorgeous lakes or at home in front of a roaring fire.  We also sneak in an occasional getaway to one of our personal investment properties - a Florida beach house, and a sweet little A-frame cabin on 8 acres of pine forest, just an hour west of Madison.